Colour and Style

How Colour Affects Our Lives

Welcome To The Wonderful World of Colour

You probably know that colour is the first thing we meet someone for the first time.  But did you realise that we also make virtually instant judgments about a person’s status from the colours they are wearing. For instance, in medieval times, the lower classes weren’t allowed to wear the colours of the upper classes, or they were fined, sometimes up to a half year’s wages! The lower class had to wear the colours of the earth – brown and green tones, that came from dyeing cloth with things that were immediately to hand and were cheap – grass, soil even dung!



The most expensive dyes were brand-new colours at the time, particularly purple and red.  These colours were kept for royalty and the bigwigs in the church. Just at one glance and everyone will know instantly they are in the presence of massively powerful individual.

This instant recognition of status still happens today – every single one of us makes judgments about other people based on what they’re wearing – how they present themselves.


What We Wear and Why – Is Totally Fascinating

Have you ever wondered why Colour is so Important?   Image a world without colour – colour impacts our personal and business lives – colour enriches our lives -Why? Colour is light reflected, without light there will be no colour.  Colour communicates subconsciously.  Do we sometimes take this powerful tool for granted?

Colour is a powerful tool; it is in our food, clothing and environment and is used constantly in advertising.  The Psychology of Colour can really assist you in many ways – Colour can help you in communication with others – you have a powerful asst to use consciously.

Colour and Style is everything! How you present yourself is a very important part of who you are.  Your first impression is vital to you and how you communicate with others. When you move into a room of strangers, they are judging you as much as you are judging them.  Before you have even spoken a word to them, haven’t you reached a certain conclusions about them?  How you use colour, tone and intensity personally and in your business?  There are no good or bad colours – colours can be used positively or negatively.  The Psychology of colour is a universal language.


RED: High impact colour.  Good for lecturing and selling – must be your right RED – Stimulates the appetite – Makes food more aromatic – Cherry Red – Sophisticated, Authority, Power, Energy

ORANGE: Yellow red – Warmth – stimulating – friendly – Career colour – Draws attention quickly – saying this product is for everyone.

PURPLE: Mystery – formality – quietness – Artistic people are drawn to purple.

PURPLE BLUE: Tranquility – Spiritual – Reflective – Dignified

BLUE: Peace – Loyalty – restraint – gentleness – serenity – Good Communication colour – Opens up line of communication – The brain secretes tranquility hormones when blue is present.

BLUE / GREEN: Fresh colour of nature – Relaxed and friendly – Colour of balance and healing.

GREEN:  Natures colour – people usually feel safe around green – plants.

YELLOW GREEN:  Intense – cheerful – energetic – sporty – youthful and spontaneous

YELLOW: Eye catching – MUST BE YOUR RIGHT YELLOW Stimulating – intellectual – happiness – lightest colour in the spectrum – Selling a house – yellow

GREY: Conservative – dignified – classic corporate colour

NAVY: Conservative – authoritative – business like – most acceptable corporate colour.

WHITE: Trustworthy – goodness and purity

BROWN: Earthy – natural and warm

BLACK: Authoritative – mysterious – sophisticated – Black cuts down communication – so please add colour♥

You too can get excited about Colour

by having your own Personal Colour Analysis


for your own personal analysis


You can then take the next step and learn all about your own personal Style – what suits your Face

Shape – your Body shape – Complete the Questionnaire and you can order your own 75 Page Personal Style Portfolio-  Plus learn all about how you too can use the

amazing benefits of The Psychology of Colour

To find out more visit

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